There’s a reason Siri, Alexa and AI are imagined as female: sexism

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Virtual assistants are increasingly popular and present in our everyday lives: literally with Alexa, Cortana, Holly, and Siri, and fictionally in films Samantha (Her), Joi (Blade Runner 2049) and Marvel’s AIs, FRIDAY (Avengers: Infinity War), and Karen (Spider-Man: Homecoming). These names demonstrate the assumption that virtual assistants, from SatNav to Siri, will be voiced by a woman. This reinforces gender stereotypes, expectations, and assumptions about the future of artificial intelligence. Continue reading “There’s a reason Siri, Alexa and AI are imagined as female: sexism”

REVIEW: Blade Runner 2049 (Denis Villeneuve, 2017)

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Blade Runner is a formative SF film for many fans and scholars, inviting endless revisitation – a multi-layered, visually excessive storyworld that prioritises aesthetics over narrative. Its long-awaited sequel, 2049, is equally beautiful and complex, although more narratively accessible than its predecessor. Similarly, 2049 also asks questions about the essence of humanity while lacking depth in its cultural representation.  Continue reading “REVIEW: Blade Runner 2049 (Denis Villeneuve, 2017)”